Fryums Masala | Kurkure Masala.

Hathi fryums masala is also called kurkure masala in many indian households. It is a bold spice mix designed to give your homemade fryums and kurkure that same street-style, addictive taste. This spice mix is made using red chilli, dry mango powder, black salt, garlic, and a few other spices. We grind this blend using cryogenic technology at –180°C, which preserves the spices' strength and aroma. It’s good to use with fryums, kurkure-style snacks, popcorn, murmura, and roasted nuts. Available in a value pack of 20 pouches (12g each).

What Makes Hathi Masala Worth a Try?

• Cryogenic Ground at –180°C
• Lab tested for 20+ parameters
• Hygienically packed
• No artificial additives or dyes
• FSSAI and ISO 22000 certified

What Is Fryums Masala?

This masala is also popularly known as kurkure masala. It is a bold and sour seasoning mix made to enhance the flavours of fryums, kurkure-style snacks, and similar fried or roasted bites. This masala is a combination of red chilli, amchur powder, black salt, garlic, and other spices. These spices add the punchy, addictive street-style taste in every bite. The masala decides whether the snack tastes like the street-style version or tastes flat. This blend is designed to give that exact bold, tangy punch every single time.

Sourcing and Origin

Hathi Masala sources the main ingredients for this blend, such as red chilli, dry mango powder, black salt, and dehydrated garlic, from the reliable farms and suppliers across India. The same sourcing standard applies to all Hathi spice mixes. Each ingredient is evaluated carefully for its aroma and flavour. Weak or low-quality spices are not rejected while sourcing.

Key Ingredients: Chilli, amchur powder, black salt, sugar, iodized salt, dehydrated garlic, spices.

Why Cryogenic Grinding Matters for Fryums Masala

This masala is a combination of many spices. Hathi kurkure masala contains the sharp tang of amchur, real spice of chilli, and a punch of black salt, all in a single packet. A traditional grinding machine generates heat that evaporates the natural oils and weakens the flavours over time.

Hathi masala uses cryogenic grinding technology that cooks the spices to –180°C using liquid nitrogen before grinding. At this low temperature, the spices turn brittle and grind without generating heat. This preserves the oils and flavours, so every pouch tastes just as bold as the last.

How to Use Fryums Masala

1. Classic Fryums: Add 1-2 teaspoons over freshly fried fryums while they are still warm, and give them a nice toss. Adding this masala right after frying helps the masala coat every piece evenly.
2. Popcorn: Stir the masala into melted butter, then toss it over warm popcorn. This turns plain popcorn into a spicy, tangy, and interesting snack within seconds.
3. Roasted Nuts: Use this masala as a dry rub over roasted peanuts, chickpeas, or murmura. Give them a light toss while the snack is still warm, which helps the masala coat it evenly.
4. Bhel Puri and Chevda: Add a pinch of bhel puri or homemade chevda for extra depth. It works perfectly along with your regular bhel masala.
5. French Fries: Sprinkle some masala over hot fries right after frying. The tang of dry mango powder enhances the overall flavour of the fries.
6. Spiced Dip: Mix this masala with yogurt or mayonnaise for an instant Indian dip to pair with heavy snacks like cutlets, samosas, or fries.

Nutritional Information

Nutritional values are indicative. Exact values may vary by batch.

Benefits of Hathi Fryums Masala

• No MSG Added: Almost every ready-made snack seasoning relies on MSG and artificial enhancers to get that addictive taste. Hathi masala seasoning gets its bold flavour completely from the spices like chilli, amchur powder, and black salt.
• Supports Digestion: It contains black salt and other spices commonly used in Indian homes to aid digestion after eating fried or heavy snacks.
• Natural Vitamin C: This masala has dry mango powder, which is naturally rich in Vitamin C. 
• Genuinely Rich in Iron: It provides 83% of the daily value per 100 g. This spice also provides nutritional value along with flavours.

Storage: Transfer this masala mix to an airtight glass or steel container after opening the pack. Store this container in a cool, dry place away from direct sunlight, moisture, and heat. Always use a dry spoon. Use it within 6-12 months of opening to get better aroma and taste.  

Quality You Can Trust

Hathi Masala has been making spices since 1952. Our fryums masala combines red chilli, amchur, black salt, garlic, and other traditional spices, sourced from its best-growing regions. All these spices are cryogenically ground at –180°C to preserve the natural essential oils and tang that a perfect kurkure needs. Each batch is packed without human contact at any stage and lab-tested before dispatch.

• FSSAI Certified and ISO 22000 Manufacturing
• Lab Tested Every Batch
• Cryogenic Ground at -180°C
• Hygienically Packed
• Flavour-Locked 3-Layer Packaging

Buy hathi fryums masala online. It’s available in a value pack of 20 pouches (12g each) to suit your daily or occasional needs.

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